The Ultimate Instagram Post Size Guide: Dimensions, Ratios, and Best Practices

Whether you are a seasoned content creator, a brand manager, or just someone trying to make your personal grid look pristine, nothing ruins a brilliant photo quite like Instagram’s automated cropping. You spend hours editing a picture, hit publish, and suddenly your carefully placed text is cut off or your photo is awkwardly zoomed in.

Understanding Instagram post sizes is the secret weapon to making your content look professional, sharp, and engaging. Because Instagram heavily favors vertical real estate, using the wrong dimensions can literally cost you views and engagement.

Here is your complete, up-to-date master guide to every Instagram image and video dimension you need.

Quick Dimension Cheat Sheet

If you are in a rush and just need the exact pixel measurements, bookmark this table: